Corporate Headshots London
Lawyers Profile pics
To smile or not to smile – that is the question….
This question came to me yesterday while talking to a group of solicitors about their Corporate headshots London. I normally like to get the warmth and friendliness across in business headshots (plus a bit of a smile does wonders for the old bone structure!) but while we decided that this would be the look SOME of their potential clients would be after – especially with family law where the client may be feeling vulnerable and daunted – for others who want the rottweiler fighting their corner it may be the last thing they’re after.
We were trying to decide how photographers should deal with this double-edged sword – would it be best to go for the middle ground – serious yet not too scary – or would it be better to decide on an image, whether friendly and warm or serious and aggressive and go for that? Alternatively, would it be good to get a variety – some of the members of the team friendly and others looking more serious…
Personally, I always err on the side of friendly. To my mind, people work with people and are drawn more to an open, warm face than to a rottweiler. Even if that rottweiler looks like they’ll more than likely do the business! I tend to focus on the personality of the client then take some more serious shots to add to the mix just in case.
Lawyers out there – what do you think?